By: Jill Vohr
This Saturday, March 29th, is the 8th annual Earth Hour, a global movement that brings together millions of people across the world to switch off their lights for one hour as a symbol of their commitment to the planet. Are you up for the challenge? As a member of the team at ENERGY STAR, I am excited to participate for pretty obvious reasons. Turning off lights is a great and easy way to save energy and prevent climate change. Plus, using ENERGY STAR certified lighting saves energy even when our lights are on.
This year, Earth Hour has partnered with the new Sony Pictures movie The Amazing Spider-Man 2 to make Earth Hour that much more thrilling to people across the globe. Check out this video to see how the movie stars are playing a part in protecting the environment this Earth Hour.
The Boys and Girls Clubs of America (BGCA), a dedicated ENERGY STAR partner, is also working with the makers of The Amazing Spider-Man 2. BGCA uses the movie’s energy theme to help young people learn about saving energy. The movie villain is called Electro and he attacks by shooting bolts of electricity!
The connection between the movie and the work of the BGCA is a great one, and one that I think works for young people across the country. What better way to get your kids to use less energy than by telling them to “Be Your Own Amazing” by joining Spider-Man to stop Electro and save energy, right? Even without the movie connection, Earth Hour is its own amazing. It is a way for individuals across the globe to come together to make a difference for the planet through local activities. And that speaks to us at ENERGY STAR, because we are passionate about using energy efficiently.
Did you know that the average home spends about 12% of its electricity bill on lighting? Lighting accounts for more of the energy that you use than your laundry equipment, refrigerator and dishwasher combined. That fact alone should be a good reason to switch off the lights (non-essential ones) and give Earth Hour a try this weekend. We know that our kids want to be heroes like the Amazing Spider-Man. So by turning off the lights this weekend, we adults can certainly be our own amazing, too.
Earth Hour will take place on Saturday, March 29th between 8:30pm and 9:30pm in your local time zone.
About the Author: Jill Vohr is the Director of Marketing for the ENERGY STAR Labeling Branch. When she is not pursuing strategies that encourage individuals to use less energy – she is using up a lot of her own energy with her 7-year old daughter, Ingrid, who thinks spiders are icky.